California privacy notice
Privacy Policy
Effective July 22, 2026 • Draft for legal review
The questionnaire on this friend-testing website is a demonstration. Information entered into it is not saved, sent, or shared. If lead collection is activated, we will update this notice and display a notice at or before collection.
1. Who we are
Peace Plan Leads, operating the Plan Ahead Funeral & Burial Coverage website, is an independent lead-generation and referral service currently serving California. We are not an insurance company, insurance agency, or insurance adviser. Contact us at contact@peaceplanleads.com.
2. Information we may collect
When our service becomes active, we may collect identifiers and contact information such as name, email address, telephone number, ZIP code, and state; request details such as age range, tobacco-use response, desired coverage amount, who coverage is for, preferred contact method, and best contact time; consent records; and ordinary website activity such as device, browser, referral source, and interaction information.
3. Why we use information
We may use information to respond to requests, confirm consent, connect a consumer with an appropriate participating California-licensed insurance professional, operate and secure the service, prevent fraud, keep required records, analyze service performance, and comply with law.
4. When information may be disclosed
After clear consent, request information may be disclosed to a participating insurance professional licensed in California so that professional can respond. We may also disclose information to service providers that help us host, secure, communicate, and operate the website; to professional advisers; or when required by law. We will not represent that information remains private from a participating professional after a consumer agrees to the referral.
5. Sale or sharing for targeted advertising
Peace Plan Leads does not currently sell personal information or share it for cross-context behavioral advertising. A consent-based referral to a participating professional is described above. Before changing these practices, we will update this policy and provide any legally required choice.
6. California privacy rights
Depending on whether California law applies to Peace Plan Leads at the relevant time, California residents may have rights to know, access, delete, and correct personal information; opt out of sale or sharing; limit certain uses of sensitive personal information; and receive equal service without retaliation for exercising privacy rights.
To submit a request, email contact@peaceplanleads.com with “California privacy request” in the subject line. We may need to verify the requester’s identity. An authorized agent may submit a request where permitted by law.
7. Data retention and security
When collection becomes active, we will keep personal information only as long as reasonably necessary for the disclosed purposes, legal obligations, dispute resolution, and enforcement. We will use reasonable administrative, technical, and physical safeguards, but no online system can promise absolute security.
8. Children
This service is intended for adults. We do not knowingly collect personal information from children under 13. The information-request experience is intended for adults age 30 and older or adult family members seeking general information.
9. Updates
We may update this policy as our service, providers, or legal obligations change. The effective date above will show the latest published version.
10. Contact
Questions or privacy requests may be sent to contact@peaceplanleads.com.
This starter policy is provided for transparency during development and should be reviewed by a qualified California attorney before real lead collection begins.
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